Play has been awarded the Apple Design Award for Innovation, recognizing our team’s groundbreaking contribution to product design tools.

The Apple Design Awards honor the most outstanding apps and games across Apple platforms — including iOS, iPadOS, macOS, and visionOS — spotlighting those that push the boundaries of innovation, design, and technical craft. Widely regarded as one of the most prestigious recognitions in the industry, the award represents a pinnacle of achievement for creators building on Apple technologies.

This honor from Apple celebrates the hard work from our team and the incredible growing community of designers and developers using Play. It highlights what we’ve believed in from the beginning: the tools we use to design software experiences should be as native, powerful, and real as the end products they create.

You can read the official Apple press release here.

Built for Designers. Powered by Apple Technology.

Play is the first design tool built directly on Swift with full access to native materials, gestures, and the ability to export to Xcode. It transforms how product teams design, prototype, test, and ship — enabling them to design with native iOS elements, live data, high fidelity interactions and share easily with an App Clip. What sets Play apart is its ability to collapse the traditional gap between design and engineering. No more static mockups or handoff documents — just real, functional prototypes that can become part of production code.

Whether you’re a startup building an MVP, a growing team iterating rapidly, or an enterprise shipping product at scale, Play gives you the ability to move faster without sacrificing craft and quality.

A Journey Years in the Making

Play started with a simple but ambitious goal: to reimagine how mobile software is made. Founded by designers and engineers who’ve built products at scale, we saw how traditional tools weren’t keeping up with the demands of modern product teams. From our first prototype to now, every step of our journey has been about making it easier to turn ideas into real, usable, beautiful software.

This award marks a milestone not just for our team, but for everyone in the Play community — the designers, developers, and teams who’ve believed in a better way to create.

“To be recognized by Apple, whose platforms inspire so much of what we build, is an incredible honor. This award is a celebration of our vision, our team, and the future of product design.”

— Joon Park, Co-Founder